What you’ll learn
About the course
If you’re not good with getting international students through the door of your education agency, you are in the right place.
When you’re dealing with everything else an education agency business throws at you, it can be hard to give your sales & marketing the attention it needs however, it is fundamental you do.
What if you could put systems in place that give your education agency a steady flow of international students while actually taking you less time?
In this free course I’ll teach you how you can use marketing automation to recruit international students while still offering a personalised experience to your students.
This is the process I used and refined over the last 12 years, working as an education agent.
You will learn how:
- all marketing tactics fit into the overall recruitment picture;
- to develop an online marketing strategy, and the questions you need to ask to get the right results;
- to expose prospective students to your services for the first time and tempt them to want to find out more;
“This course has left me with so many small usable ideas that I can use to up my international student recruitment game. The suggestions have been great, directly actionable and in some cases have given me a whole new insight on things I never thought about before.”
– Maria Constanza –
I’m Stefan and I’ve been an education agent for over 10 years. When I first started back in 2008, my biggest struggles were dealing with international students from various backgrounds with little English. I loved the work but hated the social aspect.
With time, I realised something has to change. Unless I wanted to stay an education counsellor at the back of the office for the rest of my life, I was going to have to talk to students, and make working with me seem fun and memorable.
Stefan Stinean
Founder - Inteleagent
What's in the course
Lesson 1 - The Education Marketing Process
An overview of how all marketing tactics fit into the overall recruitment picture.
Lesson 2 - Strategy
How to develop an online marketing strategy, and the questions you need to ask in order to get the rights results.
Lesson 3 - Data & Analytics
What you need to measure and how will this affect your online marketing campaign
Lesson 4 - Attraction
In the attraction stage the objective is to expose prospective students to your services for the first time and tempt them to want to find out more.
* no credit card required
Lesson 5 - Consultation
The objective of this phase is to help prospective students whether any education institution or programme in your education agency's portfolio is suitable for them.
Lesson 6 - Follow up
It's crucial to keep your education agency in prospective students' minds during this decision making time, and that's where follow-up comes in.
* no credit card required
Ready to signup?
Join the course now to learn how to 3 X the number of students you recruit and save admin time
Stefan has a unique and calm way of teaching, not to mention his sense of humour. It makes it so much easier to learn, and fun!
